Batman Universitesi Yasam Bilimleri Dergisi
Cilt 6, Sayı 1  Ocak-Haziran 2016  (ISSN: 2147-4877, E-ISSN: 2459-0614)

NO Makale Adı
1452029598 A Research On Outsourcıng Practıces Of Travel Agencıes Operatıng In Batman

With the changing and diversified tourism activities, following and meeting the needs of tourists are important for durability of travel agencies. So, travel agencies try to provide different services besides available services. However, travel agencies can use external resources because of financial reasons lack of demand etc. while providing services. In this study, outsourcing level of travel agencies in Batman, in which areas outsourcing is carried out and the reasons for prompting to outsourcing and views about future outsourcing are evaluated. Data were collected with semi-structured interview forms. Collected data were analyzed by using the content analysis method. Interviews were made with 21 travel agency managers. Accordingly, it is found out that travel agencies use external resources in areas demanding capital and specialty such as rent a bus, marketing tours, accountancy and information technologies as well as activities such as guidance services, visa and customs procedures and rent a car. The primary reasons for travel agencies to use external resources are financial reasons.

Keywords: Outsourcing, Travel Agency, Batman, In-depth interview, Content analysis.